Overview
To celebrate DC Pride Ball, DMM and DC partnered with drag creators to produce a fun video series that incorporated choreography inspired by DC characters, as well as the traditional Vogue, pose and walk moves that define Ball culture. Each of the four creators represented a specific DC character as their “house” and shared a Ball-style video to their Instagram feed along with stories, encouraging their followers to vote and participate in DC Pride Ball by posting their own videos inspired by DC characters.
