Overview
DMM partnered with Lionsgate to create a fully interactive multi-platform social media campaign to promote the release of Tyler Perry’s, BOO! A MADEA HALLOWEEN. This campaign was creative, innovative, and, in typical Madea fashion, bent all the rules.
![lionsgate](https://digitalmediamanagement.com/wp-content/themes/dmm/resources/images/brands/lionsgate.png)